The Story of the Puffer: …

For Perry Sands, his passion for customization, and in turn, the creation of the legendary Performance Machine Inc., began with the #IndianChief.

Today, his son Roland Sands carries the torch in many ways. With his own custom performance shop, Roland Sands Design, they now work to bring back a very special piece of the family’s history.

Perry’s story sets the stage for the new 2022 Indian Chief, as within its DNA is a bare-bones platform waiting for those with the will to do so, to tear it down and build it up again.


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Indian Motorcycle is America’s First Motorcycle Company®. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion are reignited under new brand stewardship.


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